At 36 percent, the number of Americans who say they “almost always” or “regularly” buy green products remains unchanged, according to recent Mintel consumer survey data. This lack of growth comes after tripling from 12% in 2007 to 36% in 2008.
Some news organizations are seizing on the study, with headlines like “Green product sales stagnating, survey finds: Customers are reluctant to spend more on higher-priced environmentally friendly items” and “Green push stalled by weakened economy.”
Read this and more at: Environmental Leader